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Notion to Confluence migrations and beyond
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Notion to Confluence migrations and beyond

Lisa Schaeffer
Lisa Schaeffer
Published on 27 May 2025
8 min read
person moving data from different systems
Lisa Schaeffer
Lisa Schaeffer
Published on 27 May 2025
8 min read

Ready to move from Notion to Confluence? Discover how Adaptavist's expert team and migration tool make for smooth, secure, and stress-free migrations so your business can transition confidently.

One of our key development services is migration, which helps customers with the complex process of moving from server products to the cloud and even between different Atlassian products or non-Atlassian solutions.
In one recent case, our North American client was using Notion and wanted to migrate to Confluence. One of the main drivers was cost, as well as some organisational factors. They had a pretty aggressive timeline tied to licensing agreements, which we wanted to help them meet. The goal was to move and integrate all their data, and provide support so they could continue business as usual, as well as understand all the new capabilities, in their new Confluence-shaped home.

Migration – more than 'just moving'

When it comes to migration, it helps to think of it like moving house. If someone has a truck and a group of athletic individuals, they can move your belongings across town to your new home. But anyone can do that. What we offer includes knowing what stuff to even pack in the first place, making sure your stuff is taken care of in transit and arrives in one piece, and helping you unpack and figure out how everything fits in your new place.
Anyone can move your data – Atlassian can actually do that for you – so how do we add more value to our customers and make sure they have a better experience as they move from system to system?

Let the tech take care of the complex, we take care of you

Adaptavist's development services team has created its own tech to make migration easier, more consistent, and more reliable. It's been developed around building a better experience for our teams and our clients. It allows our consultants to focus more on what clients need and the human parts of migration. Change can be disruptive for organisations, so our tool lets consultants focus less on the move itself and more on how the move happens. It takes the scary tech element out of the equation for digital transformations.
For one particular client, this meant our consultants could focus on what the organisation needed, its knowledge gaps, and the functional differences between Notion and Confluence. So, rather than having to prep and move everything and do validation and testing with little time or budget left for extra support, they were able to offer extensive training and advice, adding real value to the move.

You want to move it, but don't know where to put it, not a problem

With our new migration tech on your team, the process is faster, more reliable, and more consistent, doing things that other migration tools typically won't. Our evolving experience has enabled us to build additional features into migrations, for example, the Atlassian tool for migrating content from Notion will simply strip out invalid content. However, we take this a step further so that no content is removed but is placed elsewhere in the document. This way, the content is not lost during migration, even if it didn't have a direct home upon moving.
We also have ways to deal with other edge case situations better than other tools because we know it's better for the customer in the end. It's also constantly evolving, absorbing knowledge from each migration for continuous improvement. As a result, less technical knowledge or experience is required to perform the migration, and more of the client engagement can be spent focusing on transformation.
The tool's capability is constantly expanding. We've already performed Notion to Confluence migrations, like in this case, as well as Rally to Jira. The possibilities are endless. Our migration experience means that we can migrate clients from the more common to the most custom platforms to Atlassian and beyond. Essentially, we've built a framework in which we can carry out migrations and automated discoveries much more quickly and with lower costs.

Accurate estimations and moving timelines

In terms of pricing and estimations, there can be many unknowns and the risk of human error. People don't always remember to ask for information or make comprehensive checks. Plus, there's consultant-specific knowledge to consider, where some consultants have more experience in certain areas than others.
Typically, when a client engages with our sales team, they ask questions about their instance to understand the client's current setup. With this new Adaptavist migration tool, clients can add their salesperson to the system so they can find all the information they need to help provide accurate answers much more quickly. One feature of our migration tool is that it facilitates a more accurate migration cost and timeline, filling the gap with automated discoveries, so that there are fewer surprises and more information available to ultimately create more accurate migration quotes and realistic delivery expectations.
With the business side of transformation accelerated, we can more quickly reach a fixed-cost engagement and help our clients make timely business decisions. This tool is for us, by us, but really, it's there to provide a better transformation experience for our customers.

A new home, without all the stress of orientation

To extend the moving metaphor, think how complicated it is to move from the UK to the USA. Will you move your stuff by boat or plane? What potential problems might occur? But if there was an organisation that could do that bit in their sleep – reliably and confidently – you would have peace of mind to hop on the plane and travel to your destination, knowing your stuff will get there all in one piece when you need it.
And what if that same company helped you with immigration and customs? What if they showed you around your new neighbourhood and gave you tips on how to bank, register with a doctor, and the best places to eat?
That's what Adaptavist does when it comes to migration. We take care of the technical stuff, using best-in-class tools and expertise, and the human side – the bits you need to make the move feel easier and less stressful.

Make the move with Adaptavist

Our expert consultants are here to help. Whether you want to move from Atlassian server products to cloud or from non-Atlassian solutions (like Notion) to Confluence, Jira, or Jira Service Management, we can tailor our services to suit your needs. Beyond migration, we can integrate your third-party systems, provide custom app development, or deliver on-demand scripting to bolster your capabilities. Once you are settled and you discover there are a few DIY jobs to complete but you don't have time, we can help with that too. Our Scripting-as-a-service solution can sort things out for you.
Written by
Lisa Schaeffer
Lisa Schaeffer
Head of Adaptavist Information Services
Lisa is a seasoned leader with 18 year's experience in professional services and product development within the Atlassian ecosystem. At Adaptavist, Lisa excels in building and scaling global service operations, driving customer satisfaction, and fostering partner ecosystems.
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