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Atlassian Strategy Collection: Operationalise strategic plans
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Atlassian Strategy Collection: Operationalise strategic plans and deliver together

Phill Fox
Phill Fox
2 May 2025
5 min read
Person watering a plant with business metrics on it
Phill Fox
Phill Fox
2 May 2025
5 min read

Learn how the Atlassian Strategy Collection, launched at Team '25, combines Focus, Talent, and Jira Align to help leaders connect strategy to execution and talent across the organisation.

The details matter

Leaders face big questions that depend on having access to the details that enable them to spot trends and be reactive, for example:
  • Are we focusing on what really matters?
  • Will our initiatives deliver the results we want?
  • Is everyone moving in the same direction?
  • Are we missing something important?
  • X has changed, can we pivot and do Y?
70% of knowledge workers agree that it would be easier to make progress if they had fewer, more specific goals
Atlassian 2024 State of Teams Report

What is enterprise strategy and planning?

Enterprise Strategy and Planning (ESP) is how enterprises set and operationalise their strategy through the strategy lifecycle at the leadership level. ESP works well when leaders can view and adjust the core facets of their strategic priorities together: goals, work, people, and funds. Success occurs when leaders can collectively view and modify the key aspects of their strategic priorities on an ongoing, agile basis, which includes reviewing goals, work, people, and budgets.
Enterprise organisations come unstuck for a variety of reasons, for example:
  • Your mission is "To infinity and beyond", but the delivery is more "I think I can"
  • You have the talent, but where is it hiding?
  • Concrete shoes; is your strategy stuck in a mould from several years ago?
How do you change this strategy to reflect rapid changes in the business environment and then cascade this down?
When there is a disconnect between these different operational elements, for whatever reason, we end up with a misalignment between goals and delivery. Worse still, these strategic goals could have become set in stone, unmovable, and rigid. Being unable to flex to market conditions and investment fluctuations in resources quickly risks a lack of delivery visibility and misalignment, and agile approaches fail to be implemented. Fortunately, Atlassian now has a solution to help.
64% of knowledge workers agree that their team is constantly being pulled in too many directions
Atlassian 2024 State of Teams Report

Introducing the Atlassian Strategy Collection

At Team '25 in Anaheim, Atlassian unveiled their Collections, among other updates, in their keynote. The new enterprise offering Strategic Collection is designed for executives to resolve one of the most stubborn challenges in large organisations: connecting strategy, people, and execution and unleashing knowledge. But what is it?
The Atlassian Strategy Collection is purpose-built for the C-suite, PMO, HR, and portfolio leaders who need visibility and alignment across the enterprise. These tools, in conjunction with embedded agile methodologies, help to provide better visibility, stronger alignment, and faster data-backed decision-making, so leaders can confidently optimise and review their strategy and outcomes.
Because teams need to align their work to broader company goals, plan and track their work, and share knowledge, which is essentially the Atlassian core System of Work, Atlassian has combined its Focus, Talent, and Jira Align (including Enterprise Insights) apps into a single offering for enterprise executives, sold together, the Atlassain Strategy Collection, which provides the insights, structure, and tools to lead with clarity in real time.
Focus
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Built for real-time strategy visibility, it is a central hub designed for executives that aggregates key information, including goals, work, teams, and funds, to align with strategic priorities.
The newest Atlassian app was also released at Team 25. It is designed for intelligent workforce planning, aligning talent with strategy by planning and designing the workforce to make people decisions faster.
Ideal for strategic work planning, with enterprise agile delivery planning at its core, it allows enterprises to plan, track, and deliver work at scale.
This collection is expected to be implemented alongside the Teamwork Collection, which was also launched at Team '25. The Teamwork Collection focuses on team-level collaboration and agile workflows. While the Strategy Collection recognises delivery teams, it is focused on the C-suite, PMO, HR, and portfolio leaders for whom visibility and alignment across the enterprise are essential.
Atlassian's new Teamwork Collection and Strategy Collection both provide a comprehensive solution for team-level collaboration and enterprise-wide strategy execution and delivery. The Teamwork Collection, with its tools Jira, Confluence, and Loom, enable project teams to work more efficiently and effectively. At the same time, the Strategy Collection, combining Focus, Talent, and Jira Align, helps leaders connect strategy to execution and talent across the organisation.
One example of how Atlassian's new Strategy Collection can help is in an organisation in a merger and acquisition integration scenario. When an enterprise organisation acquires or merges with another organisation, there is the potential for a few bumps in the road to full integration, this is where the Strategy Collection comes into its own by helping to provide a structured approach to integration and communicating the shared goals and overall objectives of the newly formed organisation, making achieving its new strategic objectives while minimising integration challenges much more straight forward.

Ensure that your strategy, resources, and outcomes stay aligned.

Written by
Phill Fox
Phill Fox
Principal Customer Success Advocate
Phill is an enthusiastic ACE leader with 30 year's experience in IT. He works closely with organisations to transform their services through cultural change and strategically implementing Atlassian tools, as well as optimising solutions with customisations to deliver true value.