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Looking back at Team ‘25 Europe: our highlights
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Looking back at Team ‘25 Europe: our highlights
The Adaptavist Group
Published on October 14, 2025
4 min read
The Adaptavist Group
Published on October 14, 2025
4 min read
As we look back over Team ‘25 Europe, there's a lot to celebrate. Whether you attended in person, watched digitally, or are looking to hear about all the big announcements, here are our favourite moments from the event.
Catching up with customers and partners
It's safe to say that one of the best parts of attending Team ‘25 Europe is getting to catch up with our great customers and partners, and meet new faces along the way, too.
Across the few days, we had the pleasure of in-depth meetings to dig into specific business challenges, booth demos and discussions, and conversations that continued into the evening with our rooftop events.
It’s so valuable to share insights and ideas together, collaborating to find solutions for your most complex business challenges.
The sessions and announcements
Team '25 Europe provided a variety of interesting sessions, Atlassian announcements, and innovations.
One of our highlights was the Founders Keynote, where Atlassian senior leadership, including CEO Mike Cannon-Brookes and President Anu Bharadwaj took to the stage to share the latest and greatest advancements.
Over the hour and a half session, countless new innovations and releases were shared. This included two new collections: Service Collection for internal and external service management, and Software Collection, which supports the full software development lifecycle. These sit alongside the existing Teamwork Collection and Strategy Collection, both of which have been updated to make them even more powerful.
As Atlassian moves towards a fully cloud-based offering, new enterprise-grade security and governance advancements were shared to support the move to the cloud for even the most complex businesses. Plus, it’s no surprise that AI took centre stage with new Rovo features to help you work smarter than ever before. Read more about these announcements here.
Prizes and engagement at the booth
We had great conversations at our booth and during meetings about how newly announced advancements can deliver more value from your Atlassian suite, and where we can support you in getting the best from your teams.
One highlight of the booth was our arcade claw machine. Attendees especially enjoyed trying to grab one of our Adaptavist orange balls, which contained a selection of special prizes. From Bose headphones to Bluetooth adaptors, smart luggage tags, merch codes, and more, it was great sharing in the excitement of hoping the claw would snag a capsule.
Sharing insights on the expo stage
Adaptavist Head of Consulting EMEA, Michael Rudenko, led a theatre session on the topic of ‘What does a unified enterprise look like?’ During the presentation, Michael discussed many of the benefits of Atlassian Cloud to drive better collaboration and alignment. This included Rovo, Atlassian Teamwork Collection, and the system of work philosophy.
Theatre session: What does a unified enterprise look like?
Exploring your digital transformation challenges with Adaptavist
As strategic advisers in all things Atlassian solutions and beyond, the teams at Adaptavist configure, integrate, and optimise your software and processes to deliver future-ready solutions for your business.
With the recent announcement of end of life for Atlassian Data Center, we’re here to support customers on their journey to the cloud and the benefits they can realise through cloud transformation.
We're experts in everything cloud migration and transformation, DevOps and DevEx, service management, work management, and agile transformation. We work closely with you to understand your requirements, challenges, and future plans, delivering more value from your software and processes.
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Atlassian