Atlassian Cloud price updates, effective October 2026
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Atlassian Cloud price updates, effective October 2026
The Adaptavist Group
Published on August 28, 2026
Last updated on August 31, 2026
4 min read
The Adaptavist Group
Published on August 28, 2026
Last updated on August 31, 2026
4 min read
Atlassian has announced upcoming price changes for its cloud products, including Jira, Confluence, Bitbucket, and Atlassian Guard. These changes will take effect on 13 October 2026.
Atlassian has announced upcoming price changes for its cloud products, including Jira, Confluence, Bitbucket, and Atlassian Guard. These changes will take effect on 13 October 2026.
What's changing?
Increase in list prices for a range of Atlassian Cloud products.
The affected products and increases are:
Jira Cloud:
- Standard +7–10%
- Premium +7–10%
- Enterprise +8%
Confluence Cloud:
- Standard +7–10%
- Premium +7–10%
- Enterprise +8%
Teamwork Collection:
- Standard +7–10%
- Premium +7–10%
- Enterprise +8%
Service Collection:
- Standard +7.5%
- Premium +7.5%
- Enterprise +10%
Bitbucket Cloud:
- Premium +10%; 5-user minimum removed from plan structure
Jira Product Discovery:
- Standard +5%
- Premium +5%
Atlassian Guard:
- Standard +3%
- Premium +5%
Atlassian Government Cloud:
- Jira +8%
- Confluence +8%
- Service Collection/JSM +10%
- Guard +5%
Why is Atlassian updating prices?
These pricing adjustments represent Atlassian's investment in AI, Teamwork Graph, integrated workflows, and enterprise capabilities. For organisations that are serious about digital transformation, these advances bring exceptional value, including increased productivity, better transparency, and a better understanding of organisational data.
Value delivered in 2025-2026:
Some examples of how Atlassian has invested in platform and product enhancements over the last 12 months are:
- Introducing new ways to access context with Teamwork Graph through Teamwork Graph CLI, the Model Context Protocol (MCP) Server, and the Forge Connector. These improvements provide context across Atlassian apps, and wherever work happens outside Atlassian. With over 150 billion objects and relationships, the Teamwork Graph maps how work, people, and context relate so AI can act with understanding.
- AI agents now turn context into action across every workflow. They own tasks and trigger automations in Jira, refine content in Confluence using your organisation’s context, and power custom agentic loops, built in Rovo Studio, that connect teams and drive shared outcomes.
- Atlassian has strengthened the enterprise-grade infrastructure layer, expanded its compliance footprint, introduced new tiers for scale, added new observability features, and continued to invest in reliability and security across the platform.
- Jira is now the control plane for AI-native teams. Agents in Jira take on the work, Create with Rovo and Rovo project management skills accelerate it, and Jira Cloud for Slack connects it to the tools teams already use.
- Confluence is now the AI-native source of truth, and it puts that knowledge to work.
- With Service Collection (Jira Service Management, Assets, and the new Customer Service Management app), teams can now resolve requests, run IT operations, and manage assets with AI working across every step.
What are my next steps?
Speak to us about optimising your Atlassian Cloud costs
As licensing and smart solutions experts, our team can help you deliver the most value from your tools and processes. Keep your teams performing at their best and increase your return on investment with our expert advice and support.
Speak to our cloud experts.
Not on Atlassian Cloud yet?
If you've been delaying the purchase of Cloud licences, now is the time to act and lock in the best price.
Get the most out of Atlassian Cloud and your broader digital footprint with Adaptavist Greece and Cyprus. Whether it's optimising your licence portfolio, curating your set-up with end-to-end consulting support, AI enablement, or many of the other solutions we offer to drive business success, we're here to help you get maximum value.
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